Working for Richard Ellis Sydney, Alison established a precedent, selling the first apartments, ever to be marketed "off the plan", in Australia . The Quay apartments were at that time, the most expensive apartments ever to be offered to the Australian market place. Alison's marketing campaign proved to be a resounding success and consequently established an initiative now adopted by the real estate industry.

Alison's overwhelming success ensured that she was called upon to re-market the apartments in the Quay, The Connaught and 1 Darling Harbour. She then relocated to Double Bay working for Laing and Simmons, LJ Hooker and Ray White, and the rest is history, setting record prices for homes, multi-million dollar apartments and development sites at the exclusive end of the market.

Her exceptional work ethic, strident integrity and the culmination of 30 years industry experience in the most unique and valuable residential markets in Australia, Sydney's Eastern Suburbs and city, had established her as the number 1 salesperson internationally, for both Laing and Simmons and Ray White Double Bay. She is also unarguably considered the highest profile female real estate agent in the top end real estate market throughout Australia.

After many years of honed experience in Double Bay, to further leave uncompromised her unique qualities of integrity, honesty, exceptional communication skills, cutting edge advertising and exceptional work ethic, agency by Alison Coopes was established. This agency now exceeds all local standards as an exclusive performance agency winning client’s loyalty with real results, sophisticated advertising and absolute discretion.